Wednesday, February 18, 2015

The Apple Watch Edition Will Make Up Most Of The Revenue For The Apple Watch

Apple has placed 5 to 6 million Apple Watch orders with overseas suppliers ahead of the device's launch in April. The report specified that half of the first quarter orders will be allocated to the entry level Apple Watch Sport, while 1/3 of shipments will be for the mid tier Apple Watch. The remaining orders will be for the expensive Apple Watch Edition. While the Apple Watch Edition will have the least amount of orders of the 3 models, with between 850,000 to 1 million units shipped, the majority of Apple Watch revenue with come from Apple Watch Edition. Multiple reports claim that the Apple Watch Edition will cost over $4,000, making it one of the most expensive products the company has ever sold. Apple Watch will start at $349 for the entry-level Sport model, while pricing information for the other 2 models has not been confirmed. Apple will reportedly increase production of the Apple Watch Edition to over 1 million units per month in the second quarter, indicating that demand could be strong for the company's first new product since the iPad in 2010. Early sales predictions for the Apple Watch have been all over the map, ranging from between 8 million to over 26 million units during 2015.


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