Sunday, February 12, 2017

Goodbye Steam Greenlight, Hello Steam Direct

Valve has announced via the Steam Blog that Steam's current Greenlight program will be coming to an end this year, and will be replaced by a new initiative called Steam Direct. Details on Steam Direct are scarce, though the Steam Blog does detail some of the communications they've done with publishers regarding submission fees in the new program. 
“The next step in these improvements is to establish a new direct sign-up system for developers to put their games on Steam. This new path, which we’re calling “Steam Direct,” is targeted for Spring 2017 and will replace Steam Greenlight. We will ask new developers to complete a set of digital paperwork, personal or company verification, and tax documents similar to the process of applying for a bank account. Once set up, developers will pay a recoupable application fee f or each new title they wish to distribute, which is intended to decrease the noise in the submission pipeline. While we have invested heavily in our content pipeline and personalized store, we’re still debating the publishing fee for Steam Direct. We talked to several developers and studios about an appropriate fee, and they gave us a range of responses from as low as $100 to as high as $5,000. There are pros and cons at either end of the spectrum, so we’d like to gather more feedback before settling on a number.”

Steam Direct is set to arrive Spring 2017. 

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